Amsterdam, April 12th 2021. Fitness chain Urban Gym Group expands its management team with a Chief of Staff. Mirjam Roos (39) will collaborate closely with the team on strategic initiatives and to ensure operational efficiency and structure in matters relating to people, organisation, and the overall agenda of CEO Marjolijn Meijer, and ad interim co-CEO Jordy Kool. Kool, who joined the Urban Gym Group as ad interim co-CEO in January 2021: “Mirjam and I worked together for a decade at Infotheek Group, where she, in various roles, climbed the ladder and ultimately ended up in her role as CCO and after the acquisition of Centralpoint and Scholten Awater, as my Chief of Staff. She brings onboard in-depth hands on expertise on various topics, such as HR, Recruitment, Talent management, Marketing, Sales and professionalizing fast scaling companies. We look forward to working with her and bringing the company to greater heights.” Roos: “I am excited to start at Urban Gym Group and become part of this energetic team with a unique customer and employee focused vision and concrete ambitions.”

Urban Gym Group is active in the major cities and offers state of the art fitness clubs: Trainmore, Clubsportive and High Studios. Their growth plans include the opening of 25 new clubs at prime locations and the launch of several new fitness concepts. Kool: “With a strategy including multiple acquisitions, further business development and organic growth of our existing services, we will bring onboard more professionals in 2021. We are in the middle of the process of hiring a CFO and started the search of non-executive board members for our one-tier board.”