Following months of renovation—including the installation of all-new gym equipment, lighting, sound systems, and an in-house BTY CLB studio—TrainMore Coolsingel is ready to reopen its doors on October 31st.
Rotterdam, October, 26 2022. TrainMore, a brand of the Urban Gym Group, is reopening its Rotterdam location on Coolsingel following a four-month closure, owing to a fire that occurred in June of this year. The entirely renovated gym will reopen with an in-house BTY CLB, as well as all-new equipment, sound, and lighting systems.
“We are deeply grateful for the loyalty of our members, and for the support of our partner gyms, for taking care of our members for the duration of our closure over the last few months,” says Urban Gym Group CEO, Marjolijn Meijer. “In accordance with our ongoing commitment to innovation, we’ve taken this opportunity to make substantial improvements to the TrainMore Coolsingel location. I look forward to rewarding our steadfast community with an entirely upgraded space from October 31st.”
In addition to brand new gym equipment, lighting, and sound, TrainMore is also launching its second on-site BTY CLB. Founded four years ago, BTY CLB was known for hosting pop-up workouts in locations, such as Rotterdam nightclub, Toffler. The opening of a fixed BTY CLB location at TrainMore Coolsingel is the second milestone for the BTY CLB brand, having recently opened their first self-owned location at TrainMore in Amsterdam East. BTY CLB is a follow the trainer concept which offers high intensity booty workouts, full of glitter and entertainment.
Since its inception, BTY CLB has aimed to achieve two things: first, to go beyond traditional gym concepts; and second, to provide a platform where everybody feels included, comfortable and safe. This according to June Sier, founder and director of BTY CLB. “When Urban Gym Group—the clear industry frontrunner in terms of innovative and inclusive gym concepts in Europe—acquired BTY CLB in 2021, it was a perfect match. We can't wait to meet TrainMore's community in Rotterdam this month.”
From October 31st, all TrainMore members will have access to the upgraded gym experience—including the BTY CLB studio—at the Coolsingel location in Rotterdam.
About Urban Gym Group
Comprising 35 fitness clubs in all major cities across the Netherlands, Urban Gym Group is an industry pioneer within the European wellness and fitness community. The biggest label, TrainMore, often settles in inspiring, monumental buildings in the centers of large cities and provide the latest strength-based equipment in urban settings. In this community, music and art play an increasingly important role. TrainMore is known for the concept that taking good care of yourself should be rewarded, especiallyin a world where the right choice is often the more expensive option, such as sustainable and fresh food or driving an electric car. Members receive a €1 discount per workout they do. Clubsportive is a high-end fitness club located on the Zuidas of Amsterdam. High Studios is the first boutique fitness studio in the Netherlands and offers HIIT workouts at various locations in the country. Renessence is a unique well-being center that combines science and spirituality to enable self-optimization. Offering exclusive services, therapies, programs, classes, and products in the heart of the Zuidas. BTY CLB offers intensive training aimed at glutes in nightclubs, at other unique locations, in her own clubs in Amsterdam and Rotterdam, and online with BTY at home. The Urban Gym Group is founded by Marjolijn Meijer and Jordy Kool. Together, they also own Gym Warehouse and My Local Gym Group.