On September 23, TrainMore will launch its very first “Locker Room Festival” on the site of Thuishaven in Amsterdam. It is the first time a Dutch gym chain will have its own festival. The festival will be a dance festival with the famous DJs of the moment.
Four years ago, TrainMore came up with the idea of throwing small-scale parties in the dressing rooms with well-known DJs. The first “Locker Room Party” was successful, and the concept went on tour to the various TrainMore locations in Groningen, Rotterdam and Amsterdam. Because of Corona, it all came to a halt, and Marjolijn Meijer (CEO) decided to convert this success into her own festival. That is why Thuishaven will open its doors to TrainMore members on September 23 so that everyone can enjoy the very first Locker Room Festival.
Music is deeply rooted in TrainMore's DNA, with live DJ nights in the gyms and its own radio station.
Meijer: “TrainMore was once founded on a great love for music and the Amsterdam club scene. We wanted to renew the fitness industry and bring the feeling of what you have in a club to the gym. Music, positivity, having fun together, and a sense of design form the foundation of every TrainMore location. Members train with us more often than average, which contributes to a healthy lifestyle and a lot of energy in the club. We see friendships emerge, which is very reinforcing; you even see a community emerge.” The organisation of the festival wants to strengthen this 'community feeling' even more through this festival and make it a big party together with its members. The ticket sale has started and the Early Birds are already sold out. The festival will take place on September 23, 2022, 17:00 - 23:00 on the premises of Thuishaven, Amsterdam.
About the Urban Gym Group
The Urban Gym Group has more than 30 clubs in the major cities in the Netherlands and aims to offer its members a fitness experience in an environment where entertainment, design and music are central. TrainMore often settles in inspiring, monumental buildings in the centers of large cities and offers the latest fitness equipment in an urban setting. TrainMore is known for the concept that taking good care of yourself should be rewarded, especially in a world where the right choice is often the more expensive option, such as sustainable and fresh food or driving an electric car. Members receive a €1 discount per workout. Clubsportive is a high-end fitness club, located on the Zuidas of Amsterdam. High Studios is the first boutique fitness studio in the Netherlands and offers HIIT workouts (cycle, yoga and run) at various locations in the country. BTY CLB offers intensive training aimed at glutes in nightclubs, at other special locations, online with BTY at home and in its own club in Amsterdam East. The Urban Gym Group is led by Marjolijn Meijer and Jordy Kool. Together they also own Gym Warehouse and My Local Gym Group, among others.